The world of makeup is booming. Social media has played an important role in its development, thanks to internet figures such as influencers or beauty gurus. This has also allowed makeup knowledge to be shared with more users and professionalized through specialized training and new job opportunities. In addition, beauty is becoming increasingly important in today’s society, as there is more awareness about the importance of taking care of one’s image. Therefore, in this post, we are going to talk about the types of makeup and what professional opportunities they have. Follow us!
Why is makeup important?
Nowadays, personal image has a fundamental value, since it affects many aspects of our life in society. For example, in a job interview or when we meet new people. In these cases, our appearance generates different feelings and responses in others, which will later affect us positively or negatively.
A very useful tool to take care of our appearance is makeup. This beauty technique allows us to achieve a more aesthetic finish thanks to the application of cosmetics. It is ideal to reduce those less flattering features such as wrinkles, spots, or acne; while highlighting other more attractive features such as the eyes or lips. Consequently, it also helps to deal with physical complexes and increases the self-esteem of the person wearing it.
In addition to using the right products for our needs, it is also crucial to apply the correct techniques and choose the types of makeup that best suit each situation. For this, the knowledge of professionals is of great help and is in high demand, since there are more and more related job opportunities. In addition, the sector is becoming more professional and more popular.
Types of makeup
As we have mentioned, there is a wide variety of types of makeup, since one technique or another is used to convey a specific image. Even so, the most commonly used types of makeup are:
Everyday makeup. It is the most suitable for everyday wear, perfect for a casual date or for going to work. It gives a good-looking, very flattering, and natural look.
Event makeup. Also known as social makeup, this is one of the most common. You should take into account whether it is a daytime or nighttime event. It is more elaborate than the previous one since it is a special occasion.
Fantasy makeup. This is the most artistic. In this style, we can find intense colors, prosthetics, and other accessories. You can find it in movies or theater for the characterization of actors. But also at costume parties, fashion editorials, and on social networks.
Wedding makeup. This is one of the most special, but also demanding styles. A natural but aesthetic appearance is sought that will last throughout the celebration.
Makeup for photography. You can use it in photo shoots, fashion editorials, advertising projects, and even television. In this style, the effect of the makeup on camera is more important than its appearance in reality.
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Basic makeup products
Whether you are an amateur or a professional, you should have a minimum of cosmetic items to start practicing. The essential cosmetics for makeup are:
Primers. They are the first step to achieving beautiful skin and have different effects such as neutralizing shine or camouflaging pores.
Foundation. There are different textures, shades, and finishes.
Concealer. Ideal for concealing imperfections and illuminating the face.
Setting powders. Help control shine and seal makeup for longer wear.
Highlighter, contour, and blush palette. To perform techniques such as contouring or throbbing and give greater dimensionality to the face.
Eyeshadow palette. Preferably neutral colors if you are a beginner.
Eyeliner. In pencil or pen format in black or brown.
Mascara. It is a must-have in your kit to enhance your eyelashes.
Eyebrow set. Perfect for filling in, shaping, and setting your eyebrows.
Lipstick. You can also opt for a tinted moisturizing gloss or balm.
Makeup fixer. This is the last step and ensures that your makeup lasts longer.
Brushes and sponges. Necessary to apply makeup correctly.
In a professional makeup bag, the range of products will be wider, especially in facial cosmetics and application tools such as brushes. Since you must adapt to the features of each client and ensure total hygiene in each service.
Career opportunities in makeup
There are many of them and each one has its importance within the sector. There is also an increase in the number of jobs and specialized studies for their development that revalue this profession, such as the online master’s degree in makeup that we offer at Escuela Des Arts. So it is a good time to dedicate yourself to this profession, especially if you are looking for a creative and dynamic job. Thus, the world of makeup opens the doors for you to work in:
Beauty salons. This is one of the most common and traditional areas. Within this branch, you can also train in different beauty techniques to complete your CV.
Professional makeup artist for events and organizations. Whether as a freelancer or an employee, you can work at events such as weddings or for companies seeking to take care of their image or gain public notoriety.
Television, theatre, and cinema. Make-up artists also have their place in the media, where they can perform everything from cosmetic touch-ups to special effects.
Editorial and fashion makeup. It is one of the best options to make the most of your creativity. It is highly sought after and valued within the sector.
Cosmetics industry technician. This is another little-known but very interesting career path that covers everything from manufacturing, selling, designing, or sampling beauty products.
Funeral services. Although this is the least common option, the truth is that mortuary aesthetics provides work for many makeup artists and is a promising possibility.
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